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How To Promote NFTs
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Different Ways To Promote Your NFTs
You know how important it is to promote your NFTs so that you can attract the most attention and sell your tokens for the highest prices. There are other ways of promoting your NFTs other than social media and we will explore this in the article.
Find Communities on Discord Forums
Discord is a great platform which allows the creation of different communities and chat rooms. There are a lot of people interested in buying NFTs on Discord forums so this is something that you definitely want to take a look at.
The Discord platform offers more than just chat rooms and posting. It is possible for you to store and share images on this platform as well as documents. This is good news when you want to showcase your NFTs.
There are public and private communities on Discord. Some of the larger communities of NFT and crypto art require that you are invited to join. It should not be too difficult for you to obtain an invitation to these communities if you are genuine and honest.
Forget about blatantly trying to sell your NFTs on Discord forums. This will not go down well at all and you will probably end up getting banned if you do this too much. Instead, you need to demonstrate your expertise in the market and tell people what your NFT projects are about to build up anticipation.
Make an application to NFT Hunters
NFT Hunters is a very popular newsletter for collectors and others that are interested in purchasing NFTs. People that subscribe to NFT Hunters receive weekly emails or Telegram messages about what’s new and what’s hot in the NFT world.
Often, the people at NFT Hunters will send out a “breaking news” email or message about some hot NFTs that are generating a buzz. You can use this to showcase your NFT offerings to potential buyers. Send the NFT Hunters team an email stating the reasons why they should take a look at your NFT creations.
Reddit is a good place for NFTs
There are many different communities on Reddit and these are known as subreddits. Reddit has an upvoting feature where users can vote on their favorite content in the communities. The content that has the most votes will appear at the top of the listings. This can get a lot of eyeballs on your content.
You will find a number of subreddits already existing for crypto art. The largest of these has around 8 million users. A lot of these will actively scan the subreddit for new content. It is in your interest to join these subreddits and use them as a way to gently introduce the users to your NFTs.
When you are using Discord or subreddits to promote your NFTs, have a back story prepared that you can share with the various communities. People on these platforms are interested to know why you got involved in NFTs and how passionate you are about them.
Get on Clubhouse
Clubhouse is a fairly new platform that only accepts audio content. There are clubs within Clubhouse dedicated to NFTs etc. You can join in on audios from other members of the communities and request to speak.
There are also general communities on Clubhouse called rooms. These are around many different subjects and crypto art and NFTs feature fairly regularly. Get yourself in these rooms and request to speak so that you can share your NFT expertise.
Choosing The Right NFT Marketplace
It is really important that you list your NFTs for sale on the right marketplace. Some marketplaces appeal to a different audience than others so you need to know who your target audience is and where they hang out to look for new NFTs.
Two Types of NFT Marketplace
There are actually two different types of NFT marketplace that you can choose from. The self-service NFT marketplace allows anyone to create any kind of NFT. This means that you can create image based NFTs, video based NFTs, audio NFTs and more. Most self-service marketplaces will permit you to associate royalties to your NFTs as well.
A curated NFT marketplace is the other type. Here you will need approval from the management of the marketplace to create and list your NFTs. The reason that curated marketplaces exist is to ensure that only NFTs of the highest quality are listed on them.
You will always need a Crypto Wallet
No matter which of the NFT marketplaces you choose to use, you will always need a crypto wallet for the storage of your NFT information and also to hold the necessary cryptocurrency to pay for any gas and listing fees.
Check the Blockchain Networks the Marketplace uses
Although the Ethereum blockchain network is the most popular for creating NFTs it is certainly not the only one available. A lot of NFT marketplaces will have support for the Ethereum network but this may not always be the case.
There are a number of different blockchain networks that can be used to create NFTs. Some of these networks are closed such as “Flow” and are not interoperable with other blockchain networks. Always check that the NFT marketplace supports the blockchain network that you intend to use for your NFT creation.
Most Popular NFT Marketplaces
OpenSea is by far the most popular of the NFT marketplaces. It gets millions of visitors each month and there are always millions of NFTs available. Almost anything goes with OpenSea and it is a self-service marketplace.
Rarible is another popular NFT network that is self-service. It is owned by the community and members can be awarded the ERC-20 RARI token. If a user is active on the marketplace with NFT creation and trading then they are likely to receive the token. While you can mint different kinds of NFTs on Rarible, the main focus is on digital art.
Mintable is a good choice of NFT marketplace if you are looking for self-service and a variety of auction options for your NFTs. The minting of NFTs with Mintable is “gasless” which makes it unique.
Nifty Gateway is an NFT self-service marketplace that accepts fiat currency through the use of credit cards. If you want a curated marketplace then one of the best is SuperRare. They are very choosy about the kind of NFTs they will accept because they want to ensure they only list NFTs of the highest quality.
Niche NFT Marketplaces
NFTs are not just about digital art. There are niche NFT marketplaces available for the creation and listing of things such as in-game items and fantasy sports cards. You will find some of these marketplaces tied directly to games such as Axie Infinity and Decentraland.
If your NFTs are focused on sports, you can check out the NBA Top Shot marketplace and others such as SoRare which specialize in collectible cards.
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